Sabotage, Judgment, and Subjective Truth

“Ain’t no way that I can be happy when I’m happy” —Atmosphere, Give Me

How many times have you seen someone self-sabotage their own life?

I known people who have dropped out of school, directionless. I known people who have arrived to work drunk. I known people who have ruined a relationship over a few hours of fun. I’ve known people that sacrifice sleep and performance for video games.

All of these choices in the present have impacts that can last decades into the future.

Do you know why these people do what they do?

We can’t know people’s private thoughts. We can’t read their minds now, and we can’t deduce their feelings and opinions from the past.

"Head shot" by erat, Flickr, CC-By-2.0
“Head shot” by erat, Flickr, CC-By-2.0
Motivations are generally unknown Continue reading “Sabotage, Judgment, and Subjective Truth”

Mind Reading isn’t Real. Here’s How to Do It.

Mind reading, the art of knowing exactly what the other person is thinking.

It’s a dangerous sport, and one that we’re not very good at. It’s the source of many disagreements and misunderstandings. No matter, we all continue to try.

Image "distant distance" by Rennett Stowe, Flickr, CC-By-2.0
We believe we know what other people are thinking. Image “distant distance” by Rennett Stowe, Flickr, CC-By-2.0

I’ve certainly tried to finish someone’s sentences and been completely wrong. Haven’t you cut in because you knew exactly what the other person was going to say? How did that work out for you? Not always very well, I would bet.

“I opened the door to see…”

“…She was in the house!?” Continue reading “Mind Reading isn’t Real. Here’s How to Do It.”

10 Things I Learned from Andrew DeYoung, award-winning author of “The Exo Project” (Persuasion Play Podcast episode 002)

Andrew DeYoung has wanted to be a writer since he started reading Chapter Books in grade school.

And while Andrew’s been a writer for decades, his first published novel has made a splash.

The Exo Project was the winner of the 2017 Minnesota Book Awards for Young Adult Literature! Congratulations Andrew!

exoproject

I am lucky enough to live across the street from Andrew. We spent an evening together drinking whiskey, chatting about his writing, and discussing the need for validation that comes with the creative process.

Check it out! Continue reading “10 Things I Learned from Andrew DeYoung, award-winning author of “The Exo Project” (Persuasion Play Podcast episode 002)”

Why I Don’t Have Free Will (and Neither Do You)

You are free to make choices, but you have no freedom in the matter.

Sam Harris presents this idea in his 2012 book, Free Will. Harris argues that we’re all products of our genes, our luck, and our experiences.

Free Will is an Illusion.

Continue reading “Why I Don’t Have Free Will (and Neither Do You)”

Hopkins’ Essentials of Advertising (My Life in Advertising: Chapter 17)

After reviewing Hopkins’ accomplishments, we get to the most important chapter of the book, Chapter Seventeen, Scientific Advertising.

Hopkins compares advertisements with salespeople. Each must prove their worth. Track results to know what is effective and what is not. Some techniques won’t work in various industries.

Image "Money bw" by Monochrome, Flickr, CC-By-2.0
Image “Money bw” by Monochrome, Flickr, CC-By-2.0

But some truths are universal. Hopkins lays them out in this essential chapter.

Continue reading “Hopkins’ Essentials of Advertising (My Life in Advertising: Chapter 17)”