“Obvious Adams” by Robert Updegraff (Persuasion Play Podcast #003)

I started the book reviews on PersuasionReadingList.com over two years ago. The first was My Life in Advertising by Claude C. Hopkins, a classic written in 1927.

Over those two years, I’ve summarized my favorite lessons from 17 books — and I have a dozen or more on my bookshelf waiting to be read and written up or otherwise shared.

Can you justify such behavior? Image from Steve Martin's movie "The Jerk", 1979
Image from Steve Martin’s movie “The Jerk”, 1979

It’s been fun and educational on my end — and I hope on your end too!

As I continue along my PRL journey, learning about the forces that influence us and how we, in turn, can influence the world around us, I was bound to Continue reading ““Obvious Adams” by Robert Updegraff (Persuasion Play Podcast #003)”

Interesting Developments

A few days ago I asked my email list if they had any side projects going on, any hobbies to direct their creative energies, any businesses they were trying to build.

Photo "001102" by my new favorite photographer Alexey Gaponov, Flickr, CC-By-2.0
Photo “001102” by my new favorite photographer
Alexey Gaponov, Flickr, CC-By-2.0

I heard back from a few of my most excellent subscribers (thanks!) sharing some cool side projects. Photography and drop-shipping are among of the responses that I share an interest in.

One reader, William, wrote in, and he and I had a little conversation… William mentioned that he had an interest in side projects… but was having a hard time finding something interesting enough to spend his valuable time. Continue reading “Interesting Developments”

Persuasion Articles of the Week

Photo "Cars on I-90 floating bridge" by Seattle Municipal Archives, Flickr, CC-By-2.0
Photo “Cars on I-90 floating bridge” by Seattle Municipal Archives, Flickr, CC-By-2.0

#exoproject #podcast #defaults #personality #happiness #anxiety #habits

 

10 Things I Learned from Andrew DeYoung, author of “The Exo Project”

Notes from my interview with Andrew DeYoung and the Persuasion Play Podcast episode 002.

 

The Praise Paradox

Praise the efforts of children, not their outcomes. Works on adults too!

 

Cure your bad habits with “Sludge”

The opposite of Nudge, which sets beneficial defaults, Sludge makes compliance as difficult as possible. The idea is to intentionally add friction to your transactions to lessen their likelihood.

 

Study links decline in teenagers’ happiness to smartphones

Smartphones steal our focus, give us a short-lived feeling of social connections, and cause us to compare our boring moments with photos of the amazing lives of people we know.

 

Scientists Just Identified The Physical Source of Anxiety in The Brain

More evidence that animals like you and I are controlled by our wiring.

 

How To Get Your Point Across To These Five Personality Types

Five ways to present your argument.

 

 

10 Things I Learned from Andrew DeYoung, author of “The Exo Project” (Persuasion Play Podcast episode 002)

Andrew DeYoung has wanted to be a writer since he started reading Chapter Books in grade school.

While Andrew’s been a writer for decades, his first published novel has made a splash. The Exo Project is a finalist in the upcoming 2017 Minnesota Book Awards for Young Adult Literature.

exoproject

I am lucky enough to live across the street from Andrew. We spent an evening together drinking whiskey, chatting about his writing, and discussing the need for validation that comes with the creative process.

Check it out! Continue reading “10 Things I Learned from Andrew DeYoung, author of “The Exo Project” (Persuasion Play Podcast episode 002)”

10 Things I Learned from The Uplifter:
Stephen R. Moore from Leadership3p.com
(PRL’s First Podcast!)

Stephen R. Moore sat patiently across from me while I fidgeted with my mobile phone. I didn’t know how my first podcast was going to turn out. I was trying to keep my nerves under control, play it cool, and not waste his time.

Stephen is a leadership and sales coach, helping corporate clients in the car industry get better customer satisfaction and results. His cooperative, Leadership3P, pulls in over $600,000 every year.

His time is valuable, to say the least.

We were already off to a rough start. My plan to

Stephen R. Moore, the Uplifter
The Uplifter was an inspiring first podcast. I am eternally grateful!

meet in a quiet library didn’t work out due to a national holiday (A sincere thank you to all of our nation’s military veterans for your service).

I hadn’t made a backup plan. In my scramble to find a new location, I chose what must have been the loudest coffee shop in miles. Continue reading “10 Things I Learned from The Uplifter: Stephen R. Moore from Leadership3p.com (PRL’s First Podcast!)”