Freelance Growth with John Bejakovic (Persuasion Play Podcast 011)

Are you an opportunity seeker… looking to make money online… living an independent life without a proper job?

(Aren’t we all?)

Before he was a copywriter, John Bejakovic wrote for the Motley Fool and published his own books on Amazon.

And books like the 4 Hour Work Week spoke to his interest in granting him freedom.

Then, in 2015 John stumbled into Email Copywriting.

He started his copywriting career writing a 7-email funnel for only $5.

Fast forward to today…

The Best Way to ‘Pace and Lead’ (that I’ve found)

11:35am
Saint Paul

I wrote about this on Twitter this morning but I thought you might like a bit more.

From the outside, “persuasion” is often seen as trying to get someone to do something against his own interests.

That’s not persuasion. That’s manipulation.

In reality, persuasion is highlighting why an idea (or product or service) is in someone’s interests.

And because most people are resistant to new ideas, they’re unlikely to be persuaded by your arguments or data.

Instead, he has his own set of arguments and data.

And he’d much prefer if you joined his “side” — because then his worldview isn’t challenged.

So how can you get people to hear your ideas?

Freelance Marketing with Dennis Demori (Persuasion Play Podcast 009)

If you’re into the freelance copywriting and direct response marketing world on Twitter, one name comes up again and again:

Dennis Demori

Dennis is a freelance marketer who focuses his business on email marketing, while dominating the social media scene with his advice for marketers and beginning freelancers.

How to Agree Even When You Don’t Agree

Almost any discussion breaks down when one side stops listening to the other side.

Which is to say, almost every discussion.

You have points that you want to make and obviously the other side doesn’t have their facts straight. Because if they did, they wouldn’t be on the other side.

Different Realities — Which Do You Live In?

11:05 pm

Saint Paul, Minnesota

Years ago, when I first started reading and writing about persuasion, I found myself moving further to the political right. Or, perhaps, further from the current political left.

Learning about the tools and techniques of persuasion, I could see the manipulation of the population and how easily our energy is directed.

Persuasion, at its core, is getting someone to see the benefits of an action or a believe, and to change their behavior ‘for the better’ because of it.

Manipulation, on the other hand, benefits the manipulator but not the manipulated. Rioting, anyone?

When you’re the first to mention an idea, you “win” that mind space. This is the purpose of a Blue Ocean strategy, that you define a new market and you’re the only one serving it.

But when someone already has an idea and you’re hoping to persuade them to see the benefit of its opposite? Much harder.

Persuasion Articles of the Week

*“Book” by Noah Dibley, Flickr, CC-By-2.0*

#reading #magic #persuasion #success #coronavirus #bodylanguage #emotionalintelligence

Persuasion Articles of the Week

A high school student created a fake 2020 candidate. Twitter verified it.

Social Media companies find themselves in a tough spot. A “verified account” is viewed as an authority… but what if it’s a fake account? And what of the real accounts that aren’t verified? The selection process puts a question mark over the trustworthiness of our gatekeepers.

Why Detroit Residents Pushed Back Against Tree-Planting

Some 50 years after Detroit’s trees were cut down —either for law enforcement reasons or for Dutch Elms disease— the residents are wary to plant new trees. The history of trees in Detroit shows how people can have two vastly different understandings of the same set of facts, and how persuading people takes more than just telling them what’s good for them.

Lent me get comfortable

Self-restraint builds our resistance to outside attacks on our position and helps us to see the larger picture during times of difficulty.

Bloomberg Big Decisions with Richard Thaler (video)

Richard Thaler is a co-author of Nudge (PRL writeup here) and a professor of behavioral economics, exploring why people make decisions that may not appear rational.

The Weird Power of the Placebo Effect, Explained

The placebo effect can change your world, improve your health, heal your mental ills… and we’re just getting started.

Persuasion Articles of the Week

Image "Money bw" by Monochrome, Flickr, CC-By-2.0 — *Become a Rainmaker and see the money flow. Image “Money bw” by Monochrome, Flickr, CC-By-2.0*

#money #sales #technology #values #persuasion #chrissvoss #sports #effort #masshysteria

Continue reading “Persuasion Articles of the Week”

Marketing Adventures with Drayton Bird
(Persuasion Play Podcast 008)

Today on the Persuasion Play Podcast, episode 008…

I welcome a very special guest, Mr. Drayton Bird!

Who is Drayton Bird?

Drayton Bird is an old-school direct marketer and advertiser. He worked along side fellow greats such as Eugene Schwartz and David Ogilvy, who famously claimed that… Continue reading “Marketing Adventures with Drayton Bird (Persuasion Play Podcast 008)”

L e t i t b r e a t h e . . .

Inner-Space.

Saint Paul

Image "Newspapers B&W (3)" by Jon S, Flickr, CC-By-2.0 — *Image “Newspapers B&W (3)” by Jon S, Flickr, CC-By-2.0*

*|FNAME|*, when I first started my current full-time job…

(not this copywriting gig I’m crushing on the side…)

I was frustrated by a co-worker’s “Google Chat” methods.

You see,

instead of sending a complete thought,

Continue reading “L e t i t b r e a t h e . . .”