Marketing Adventures with Drayton Bird
(Persuasion Play Podcast 008)

Today on the Persuasion Play Podcast, episode 008…

I welcome a very special guest, Mr. Drayton Bird!

draytonbird-bw

Drayton Bird is an old-school direct marketer and advertiser. He worked along side fellow greats such as Eugene Schwartz and David Ogilvy, who famously claimed that… Continue reading “Marketing Adventures with Drayton Bird (Persuasion Play Podcast 008)”

L e t    i t    b r e a t h e . . .

Inner-Space.

Saint Paul

Image "Newspapers B&W (3)" by Jon S, Flickr, CC-By-2.0
Image “Newspapers B&W (3)” by Jon S, Flickr, CC-By-2.0

*|FNAME|*, when I first started my current full-time job…

(not this copywriting gig I’m crushing on the side…)

I was frustrated by a co-worker’s “Google Chat” methods.

You see,

instead of sending a complete thought,

Continue reading “L e t    i t    b r e a t h e . . .”

10 Things You’ll Learn from “Never Split the Difference” by Chris Voss

I’m always in the lookout for new books of interest. I tend to buy far more than I have time to read, and it ensures I always have something cooking in my brain.

List subscriber Philippe wrote in a month ago to suggest Chris Voss’ Never Split the Difference. Philippe said it might be the best book on persuasion that he had read. I bought it… and immediately moved it to the top of my pile.

Is this the best book on persuasion I've ever read? It just might be…
Is this the best book on persuasion I’ve ever read? It just might be…

Continue reading “10 Things You’ll Learn from “Never Split the Difference” by Chris Voss”

Business Growth with Ben Settle
(Persuasion Play Podcast 007)

I’m not entirely sure when I first heard about copywriter Ben Settle from  BenSettle.com. I signed up for his daily email list in July of 2018, some 10 months ago. I’ve since received over 600 emails from him.

And I open every one.

Ben’s emails discuss email marketing and adjusting your mindset towards success.

Ben Settle is known for hi daily email methods and business advice
Ben Settle is known for hi daily email methods and business advice

Continue reading “Business Growth with Ben Settle
(Persuasion Play Podcast 007)”

19 things you’ll learn from copywriter Matt Rizvi
(Persuasion Play Podcast 004)

Matt Rizvi is a multi-million dollar copywriter. After honing his skills at Stansberry Research for three years, Matt started freelance copywriting in 2016.

Listen to Episode 004 of the Persuasion Play Podcast with Matt Rizvi.

In this episode, Matt shares some incredible knowledge, including:

Continue reading “19 things you’ll learn from copywriter Matt Rizvi
(Persuasion Play Podcast 004)”