10 Things you’ll learn in MindControlMarketing.com by Mark Joyner

Monday 8:24pm

Saint Paul

 

When people ask me about PRL… or more tellingly, when they don’t ask me… it seems to me that they assume there’s some sorcery going on.

Almost as if I’m able to

Cast Magic Spells to Control Everyone’s Thoughts!

Now I know this isn’t true… and perhaps you know this isn’t true… but the facts remain that people are vulnerable to influence and persuasion, Continue reading “10 Things you’ll learn in MindControlMarketing.com by Mark Joyner”

How I failed in 2018 — and what I learned about Drop Shipping

11:31pm Wednesday

Saint Paul, MN

 

Hey, so earlier tonight I sent an email that said I had closed my Shopify store.

Here’s the quick story and what’s next. Continue reading “How I failed in 2018 — and what I learned about Drop Shipping”

10 Things You’ll Learn in “The System Club Letters” by Ken McCarthy

11:17pm Tuesday
Saint Paul, Minnesota

Good day reader, what’s the news?

PRL has been keeping me busy.

‘Busy’ is one thing… but I’m looking for a Big Idea.

Because I don’t know–

What’s my next step with Persuasion Reading List?

"The System Club Letters" by Ken McCarthy. Photo by Jeffrey Thomas
“The System Club Letters” by Ken McCarthy. Photo by Jeffrey Thomas

 

Lucky me, Ken McCarthy has me covered in chapters 31 to 34 of his book, The System Club Letters: 57 Big Ideas to Transform Your Business and Your Life.

The other 53 chapters are pretty insightful too.

Continue reading “10 Things You’ll Learn in “The System Club Letters” by Ken McCarthy”

10 Things You’ll Learn in “The Boron Letters” by Gary C. Halbert

Good day PRL reader!

I’m at the dining-room table, finishing my licorice tea and wrapping up this week’s post about an excellent book on direct-mail marketing.

If you send email or physical mail to your clients… this book might be just what you need to increase your conversions.

The Boron Letters by Gary Halbert and Bond Halbert. Continue reading “10 Things You’ll Learn in “The Boron Letters” by Gary C. Halbert”

“Everything is Relative” — Lessons on Decision Making from Dan Ariely’s “Predictably Irrational”

In his 2008 book “Predictably Irrational,” Dan Ariely opens our eyes to our decision making process and how it can be used against us.

Everything is Relative.

Our choices are made in comparison to other options, and what we might lose or gain with these decisions. Unfortunately, all too often we don’t know the value of those options at all! For example, do you really know the price and quality of one television set over another?

If given a set of options, Ariely lays out the predictable choices in each: