#cognitivebias #cooperation #television #screentime #children #identity #frame #fakenews
Persuasion Articles of the Week
Tag: framing
When the Power of “You” FAILS
With Amazon’s purchase of Whole Foods, it only makes sense that they expand their Prime service and deals to the grocery chain as well.
If you have a Whole Foods in your area you may have received this flier:
Notice the use of a very hot marketing term: You. Continue reading “When the Power of “You” FAILS”
Seven Suggestions on Improving Soccer Performance
The 2018 World Cup is in full swing. If you haven’t caught any yet, you can stream the last few games here on Telemundo.
The world’s best players are out: Messi, Ronaldo, Neymar – unable to mesh with their national team, unable to pull those teams ahead on their own.
England’s national team, once a soccer powerhouse and the inventors of ‘football,’ has had abysmal international performance since 1996.
Apparently a missed shootout in 1996 has cursed the national team ever since.
Complicating the matter, that failed kicker from 1996 is now the head coach of England’s 2018 World Cup team.
Gareth Southgate isn’t letting his past failures define him. Instead he is using this as a stepping stone to teach his team about mindset and stretching past their comfort zone.
Persuasion is all about changing minds for better outcomes.
A friend recently asked how she could improve her own soccer performance. She felt that her skills were deteriorating and in need of a boost.
Here were my seven suggestions, based on self-persuasion.
Continue reading “Seven Suggestions on Improving Soccer Performance”
Focus and Misdirection! Five Rules of Magic (and How They Can Improve Your Persuasion Game)
When I was growing up, my Grandpa always had a joke or a magic trick at the ready. My memories of childhood aren’t well defined, quite fuzzy really, but there are stand-outs with Grandpa Damie’s magic.
Throughout his life and beyond, I’ve heard great things about my grandpa. People remembered his generosity and personal touch. He would receive Christmas cards and accolades years after seeing old friends, coworkers, and neighbors.
How did my Grandpa Damie have such an impact on people?
An impact that was remembered long after? Continue reading “Focus and Misdirection! Five Rules of Magic (and How They Can Improve Your Persuasion Game)”
Persuasion Articles of the Week
#urgency #scarcity #parenting #frame #videogame #publicspeaking #self
10 Things I Learned from “Nudge” by Thaler and Sunstein
Most weekends, my wife and I make it a point to write out a dinner menu, spend an hour shopping, and prep for some dinners in the upcoming week.
It’s not the way we’d prefer to spend Sunday morning. It doesn’t matter. We know that having the menu ready and the food in the house is going to massively increase the chances that we will enjoy a home-cooked dinner.
The ever-present alternative is restaurant food. I love restaurant food! It’s cooked, it’s salty and fatty and delicious, it’s exactly what I wanted, and I can get it brought right to my front door! Continue reading “10 Things I Learned from “Nudge” by Thaler and Sunstein”
I Smell a Rat! The Prisoner’s Dilemma
Did you know the original Universities were designed as Prisons to keep unruly young men caged up while their hormones drove risky behavior that threatened the local social harmony?
Rather than allow young people to take risks that help them to grow and experience life, we continue to indoctrinate them with social rules to help keep the order.
The risks available to busy students are far less violent than what may be the alternatives.
I don’t remember everything from University. There certainly weren’t a lot of dangerous risks in the small town where I studied.
Dorm life was a party — and we could smoke indoors! A “career” after graduation seemed a lifetime away. Econ 101 taught me the benefits of Free Trade.
And while I learned a lot I’m sure, there is plenty that I didn’t learn.
Maybe you, too?
•We didn’t learn how to start a business in university — the mindset of an entrepreneur.
•We didn’t learn how to create and maintain a budget — the mindset of habit.
•We didn’t learn to negotiate — the mindset of persuasion.
This is the reason I’ve started PersuasionReadingList.com — to learn what I should know to understand what moves the human mind, and to share these concepts of influence with you. Continue reading “I Smell a Rat! The Prisoner’s Dilemma”
“Verbal Judo” and 10 Things You’ll Learn from George J. Thompson
People hardly ever say what they mean. Most people are driven by emotions, especially in highly-charged circumstances. Their words reflect those emotions, even if they act otherwise.
The kid (or coworker) that grumbles throughout a task — is still doing that task (even though she’s not framing it in a positive way).
The spouse, during an argument, who throws out the incorrect idea that Continue reading ““Verbal Judo” and 10 Things You’ll Learn from George J. Thompson”
Persuasion Articles of the Week
#framing #influence #employees #empathy #illusions #complement #microbiome #Trump
10 Things You’ll Learn in “Win Bigly” by Scott Adams
Way back in 2012, my wife and I traveled by Amtrak train to Chicago to visit some friends. Between card games in the bar car and beautiful scenery out the window, I read a book about Negotiation.
I was interested in making more money. I wasn’t sure how to ask or even if I was in the right profession. Continue reading “10 Things You’ll Learn in “Win Bigly” by Scott Adams”