#robots #magic #advice #emotions #logic #marketing
How to influence the decision of which item to buy
Researchers explore what makes robots ‘persuasive’ to humans
When they appeal to your emotions, we give them agency.
I break down the failures of a local restaurant ad.
Connect with emotions, not logic.
A big name at the time of Houdini, Thurston made great connections with his audiences. A good lesson for us all.