Persuasion Articles of the Week

"Kids eating cake" by Jessie Pearl, Flickr, CC-By-2.0
“Kids eating cake” by Jessie Pearl, Flickr, CC-By-2.0

#marketing #news #liking #memory #communication #risk #listen #story

10 Things you’ll learn in by Mark Joyner

Marketing tips using the psychology of persuasion and influence.


Why People Prefer Bad News

It’s immediate and it speaks to our need for security. This is an excellent article, highly recommended.


The Personality Trait That Makes People Feel Comfortable Around You

Helping others to feel good in your presence is influential and leads to better teamwork and outcomes.


Train Your Brain Like a Memory Champion

Some methods to inprove your memory. You’re more persuasive when you can recall people’s names and information about them.


Apple CEO Tim Cook Applies Three Persuasive Communication Techniques To Answer Tough Questions

Storytelling, Contrast, and Directed Focus.


How to Be More Persuasive at Work: The 3 Steps to a Yes

Reduce risk, Provide supporting data, and Start Small.


7 Things Good Listeners Do Differently

Eye contact and body language, rephrasing what’s been spoken, asking questions…


Use These 3 Persuasive Tricks When Competition Is Fierce

Prepare, listen, and connect via stories.