Persuasion Articles of the Week

"Brain" by the Lovelorn Poets, Flickr, CC-By-2.0
“Brain” by the Lovelorn Poets, Flickr, CC-By-2.0

#reality #branding #positioning #marketing #influence #fakenews #changestate

31 Ways to Change State

If you or someone around you is feeling stuck or resistant to your persuasion efforts, you need to loosen up the brain! I call this “Change State,” meaning one is changing an attitude towards something. You can find this month’s 31 Ways to Change State here.


The Hippies Were Right: It’s All about Vibrations, Man!

When we get people on the same wavelength, through pacing or stories or other means, we’re literally vibrating on the same frequency.


New Quantum Paradox Clarifies Where Our Views of Reality Go Wrong

Woosh, a bit over my head… but it’s an example of how ‘reality’ isn’t always the same… (This is a different article about the same Quantum Physics paradox from a few weeks ago.)


The godfather of fake news

“Fake news” spreads online quickly and gets shared because it’s scandalous, speaks to our sense of Tribe, and it stands out in an exciting way that “dry facts” just can’t compete with…


How Can You Change Someone’s Mind?

Video about changing minds.


Payless fools influencers with a fake store

Not exactly — the headline is fake news. Payless created a fake, high-end store and framed it as exclusive and trendy. They then paid influencers to shop at the store. Regardless, it shows how positioning and branding are very important and how they support your pricing structures.


Why Amazon is a ‘bully’ and Facebook and Google are ‘the enemies of independent thought’

You’re not as in control of your brains Inputs as you might like to think…