Persuasion Articles of the Week

Happy 2018, the Year of Abundance and!

Photo "Sweet Treats" by Tradlands, Flickr, CC-By-2.0
Photo “Sweet Treats” by Tradlands, Flickr, CC-By-2.0

#business #motivation #scripts #socialproof #scarcity

10 Things I Learned from The Four Obsessions of an Extraordinary Executive by Patrick Lencioni

A unifying goal and systems to reach it is important to any business. If you’re a leader in your organization, be sure that your staff knows and understands those systems.


Rewriting your story

We tend to follow the same scripts in our daily lives. We act the same, we react the same. Rarely do we contemplating the alternatives or if these stories are even true. What limiting belief is holding you back?


The Problem with Positivity (Negative Embedded Commands)

How we deliver our message is often more important than what we say.


5 Ways to Get Motivated When You’re in a Funk

Sometimes you don’t want to get to work. You’re not yet in a state of flow, where things are easy and you’re on a roll. Here are a few tips to get yourself moving.


The Science of The Job Search, Part I: 13 Data-Backed Ways to Win

This contains some excellent tips on using psychology to massage the brain chemistry of your next interviewer. As the article states, going back to school for another degree can increase your hire-ability, but so can a few word changes to your resume. Here are 10 factors that you can control.


The Strange Brands in Your Instagram Feed

How online retailing has changed in the years since Tim Ferriss wrote The Four Hour Workweek. Drop-shipping is everywhere and uses Persuasion-inspired methods to get you to buy, including Scarcity and Social Proof.


The Psychology of Inequality

Everything considered ‘good’ or ‘bad’ is a comparison. Even at the top, people can feel relatively poor.