Persuasion Articles of the Week

"Computer Guys" by Chris Sit, Flickr, CC-By-2.0
“Computer Guys” by Chris Sit, Flickr, CC-By-2.0

How persuasion works in business, life, and politics

Hear an excellent interview (podcast) with Robert Cialdini about Influence, Persuasion, and Pre-suasion.

Mayo Clinic researchers demonstrate value of second opinions

Doctors, like anyone else, are highly influenced by many factors outside of the strictly medical information available to them. A second opinion is always a good idea, for medicine and anything else.

Inside the Tech Support Scam Ecosystem

Social Engineering techniques can influence people to give up their cash, their personal information, or control of their computer. It nearly happened to me, and it happens to thousands of people around the world every day.

Has Trump Stolen Philosophy’s Critical Tools?

Reality is pliable. Trump is the first major political candidate in the US to wield this technique as a power.

How Online Shopping Makes Suckers of Us All

Influence is used against you. Sign up to PRL and learn to recognize these techniques!

Why I Take Fake Pills

As homeopathy has demonstrated, even placebos work.