PRL Guest Post by Robert Sherwood
Most books on persuasion are written as how-to manuals. They may include information about social science research to explain why persuasion techniques work, or may include information about history’s greatest persuaders. Primarily, though, persuasion books are made to help you use or resist persuasion techniques.
The Extended Phenotype, by British evolutionary biologist Richard Dawkins, is not like those books. Continue reading “Persuasion Machines
A review of Richard Dawkins’ The Extended Phenotype“