Scott Adams, creator of the Dilbert comic strip, wrote the initial Persuasion Reading List in 2016. This site is a meta-summary of that list, and more. Thank you Scott!
I invite you to join PersuasionReadingList.com as we explore these texts and more, discovering the tools and tactics of persuasion.
You can Subscribe Here for Free.
Scott’s 2016 List:
Things you can Stop Believing — maybe the world isn’t as you think
- An Encyclopedia of Claims, Frauds, and Hoaxes of the Occult and Supernatural – by James Randi
- They Got It Wrong: History: All the Facts that Turned Out to be Myths – by Emma Marriott
Stretching your Imagination — to see beyond your current knowledge
- Jonathan Livingston Seagull – by Richard Bach
- God’s Debris: A Thought Experiment – by Scott Adams
- Illusions: The Adventures of a Reluctant Messiah – by Richard Bach
Scott’s Moist Robot Hypothesis — we can all be programmed
- The Design of Everyday Things – by Don Norman
- What Every BODY is Saying – by Joe Navarro
- The Power of Habit: Why We Do What We Do in Life and Business – by Charles Duhigg
- Influence – by Robert B. Cialdini PhD
- Thinking, Fast and Slow – by Daniel Kahneman
- Salt Sugar Fat – by Michael Moss
- Steve Jobs – by Walter Isaacson
- How to Fail at Almost Everything and Still Win Big: Kind of the Story of My Life – by Scott Adams
- Free Will – by Sam Harris
Active Persuasion — putting your knowledge into practice
- Impossible to Ignore – Dr. Carmen Simon
- Trump: The Art of the Deal – Donald J. Trump
- Win Your Case: How to Present, Persuade, and Prevail–Every Place, Every Time – by Gerry Spence
- Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical and Financial – by Tony Robbins
- How to Win Friends & Influence People – by Dale Carnegie
- How to Write a Good Advertisement – by Victor O. Schwab
- The Secret to Selling Anything – by Harry Browne
- The One Sentence Persuasion Course – 27 Words to Make the World Do Your Bidding – by Blair Warren
- Reframing: Neuro-Linguistic Programming and the Transformation of Meaning – by Richard Bandler and John Grinder
- How to Hypnotise Anyone – Confessions of a Rogue Hypnotist – by The Rogue Hypnotist
- Hypnosis and Accelerated Learning – by Pierre Clement
- Speak Ericksonian: Mastering the Hypnotic Methods of Milton Erickson – by Richard Nongard and James Hazlerig